Post Intention:
Many business owners will be in the mindset of completing their end of year review and getting set up to start strategic planning come the new year. This post asks them to think about what they need to review, what they are measuring, what they should be measuring, and how that translates into their new year business objectives.

*We will talk a lot about KPIs/metrics here so they can review. If they don’t have KPIs/metrics set, this will be a good reminder and segway for the new year planning.

Starter Copy:
It’s time to dig out those KPIs and metrics that you and your team determined at the beginning of 2022.

Your year end review will need this data to make “data-driven decisions” as you set your new business objectives for 2023.

Every part of your business can and should be tracked through KPIs, and there are multiple ways you can measure your success within these KPIs.

Let’s take a look at some examples:

Dig out your KPIs that are focused on sales and revenue generation.
Did your sales representatives have a quota of new business they needed to generate each quarter? By tracking their progress against this quota, you can get a good idea of how well they are performing.

How about those marketing KPIs?
Are you seeing results from your search engine optimization or social media platforms? Marketing is another crucial area in business to monitor to determine where your marketing campaigns are most effective. Review those KPIs to help you understand which platforms work best for your business and where you should continue to invest your ad spend.

These are just a few realms within your business that you need to review.
Send Off:
Non-promotional (perhaps in a group or if you don’t want a direct call to action):
Are you seeing areas in your business where you are hitting the mark? Are there areas that you can improve on? What was the most eye opening data for you?

Promotional (posting to your page, group, or profile; direct, promotional call to action):
Reviewing data, as tiresome as it may be, is an integral part of business that will help you discern whether you are still en route to achieve your “big vision” goals. If not, it’s necessary to make the corresponding adjustments to get back on track. Here at [Your Company], we specialize in assisting CEOs like yourself review various areas of your business and construct an action plan for sustainable revenue growth and success.

Hashtag Options:

#marketingmetrics #revenuegrowth #KPIs #metrics #businessreview #YOURCOMPANY

Photo Suggestions:

Stock photo of a frustrated business person, image of computer with reports/analytics, goal setting photo, marketing or sales team celebrating

Story Suggestions:
Announce your new post with a story and use a “new post” sticker.

Note: Be sure to insert into the copy any specific offer/promotion/resource that you have in your business pertaining to this topic (i.e masterclass, freebie, live training, service/product. Make the copy more unique to you and how you can support your current and prospective clients!

If you would like to make a working copy of this content in Google Sheets where you can make edits in your own document, feel free to use this link: https://docs.google.com/spreadsheets/d/1XgpjDnsZkn3swgfGAQ8qY9Af55q6A5cv63fwFKiCrm8/copy

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